Discover everything you need to find the right job and succeed in the new era of work - read our latest guides, articles and tips to help you prepare for success today.
Due to technological developments our way of working is constantly evolving. Work is becoming ever more connected, digital and flexible. Within this context social media has assumed great importance.
As your lifelong career partner, we are here to help you navigate an evolving world of work – and move forward in your career. Discover all our latest tips, advice and guides below.
As your lifelong career partner, we remain committed to working together with you as the world of work evolves. Our recruiting experts will continue to support you through your current challenges, whilst also helping with your longer-term planning. As we all adapt in this new era of work, our advice and unique insights will help you to plan your next steps.
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What social networks are available?
Business networks are actively used by many companies when looking for new personnel.
For anyone who is actively visible as a prospective candidate, his or her behaviour and contributions to discussions will decide whether or not they come across as a good potential employee. Around 70 per cent of companies check potential candidates against how they have presented themselves on the Internet and via contact networks such as Google and social media.
Overview of the most important social media platforms
LinkedIn
With LinkedIn you have another avenue for building a global network of professional business contacts. The same rules as XING also apply here. Make sure that new contacts cannot automatically see your existing contacts. Ensure that you avoid spelling errors and carefully consider how posting company news and information or status updates may impact on others.
Make sure you include the right company terms and job titles. And only use a professional photograph for your profile. Otherwise, should a company compare your application documents with your social media presence, this can lead to possible inconsistencies. In XING, you may find company updates interesting and / or share these with your direct contacts. Join one of the many groups on XING and you can be acknowledged as a competent and well-informed influencer and thus highlight your expertise.
As a platform with a decidedly social character, Facebook really only has a limited usefulness for business activities. Primarily, Facebook is a social meeting point heavily marked by infotainment (information + entertainment). This can include, for example, for news, photo galleries, cartoons and videos. However, make sure you thoroughly check out the Facebook page for your dream company before you go to interview with them. Companies often use this social media platform for their digital corporate communications. In addition to company news and features, you can often find valuable background information that provides a first glimpse into everyday company life and the company's philosophy.